Category: Internet Marketing

How to Get Leads & Sales After a Hurricane

In the aftermath of several natural disasters in the USA and neighboring countries, like Hurricanes Harvey, Irma, Jose, and Maria, many new needs for goods and services have arisen. It’s a time that many businesses that offer such products and labor are struggling to get the word out that they can solve the needs of homeowners, families, and businesses that need to make decisions quickly. We’ve highlighted some of the best ways that an organization can promote themselves fast and effectively to make sure that they connect with the people that need them most 404 Not Found

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How to Earn Inbound Leads For Your WMS

In the lead-up to the holiday shopping season, our industry partners at SKUVAULT have provided some great tips and recommendations for driving new customers to your E-commerce storefront. These marketing techniques are not only in line with recommendations that the Rand Marketing team make for many E-commerce website owners, but represent services that the Rand team can help to provide you. We hope that this article, which is part of SKUVAULT’s Countdown to Peak Season Calendar, helps with your marketing planning and, of course, welcome the opportunity to help you plan and run such digital marketing campaigns.

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Commerce trends for 2017

E-commerce trends form 2017 image of shopping cart from Rand the best in web design, internet marketing, SEO, PPC management, Support and more in Fort lauderdale, FL

Check out the commerce trends for 2017.  Rand Internet Marketing doing to work for you.  It’s safe to say that the online marketplace is only gaining momentum as each year passes. Over fifty percent of all Americans prefer to shop online as opposed to shopping in store, with this number only looking to jump substantially in the next coming years. So in order to claim your stake in this growing market, it’s important to tackle the upcoming trends for 2017.

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10 Questions to Ask When Choosing an eCommerce Platform

Guest Post from Our Partner, X-Cart
“As an individual Agency, we’re on the front lines when it comes to helping merchants design, develop, and market E-commerce websites. In today’s guest blog post, we’ve solicited tips and feedback from the X-Cart team, the makers of one of the longest operating E-commerce software platforms. X-Cart was first released in 2001, and has continued to grow as a strong and versatile Open Source PHP-based shopping cart with, powering over 35,000 e-stores. They’re also the makers of X-Payments, one of the most versatile payment processing modules, which works with a wide variety of shopping cart platforms like Magento, Zoey, Zen Cart, OsCommerce, and LiteCommerce, in addition to their own X-Cart platform.

Through their years of advancing their platform, and working first-hand with their customers, they have some strong insights and a unique perspective into what to look for when considering building an E-commerce store, and use their platform as a benchmark, describing how they’ve been able to solve merchant needs.” – Robert Rand, CTO, Rand Marketing

 

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How to Use Behavioral Data to Create a Seamless Customer Experience

Guest Post from Our Partner, Emarsys
Marketing experts today face far more difficult challenges than in the past. It used to be as simple as deciding whether to offer a buy-one-get-one-free, or some other type of incentive. Today’s customers can be reached by any number of retailers, offering hundreds, if not thousands, of different experiences, messages, and opportunities to buy.

 

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Will your Marketing Technology deliver on your 2016 goals?

2016 Internet Marketing Technology

Guest Post from our partner, dotmailer

With the emergence of new marketing technologies and the evolution of old ones in 2015, 2016 could see a shake-up in strategy by the CMOs and CTOs of ecommerce businesses.

This evolution in the Marketing Technology space has inspired some healthy debate around all-in-one solutions versus building best-of-breed marketing suites, and whether online retailers’ current set of tools are efficient, scalable and ultimately meet their needs.

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5 Tips and Tricks to Help With Your PPC Management

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Pay-per-click (PPC) advertising can be an extremely effective way to drive traffic and leads to your business or website, and on the surface, might seem like an easy way as well. Many small business owners assume that since they know their products and services better than anyone, they would also know the best keywords and calls to action to attract potential customers.

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Rand Internet Marketing Announces Partnership with Shopper Approved

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Rand Internet Marketing, a professional website design, web development, and internet marketing company based out of South Florida, has partnered with Shopper Approved, one of the leading companies in brand and reputation management.

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Rand Internet Marketing and Hostway See Great Success for First e-Commerce Expo South Florida Event

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Rand Internet Marketing and Hostway saw successful results for the first ever e-Commerce Expo South Florida event held on June 11, 2015 in Fort Lauderdale, Florida.

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Rand Internet Marketing Announces Partnership with Logicbroker

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Rand Internet Marketing, a professional website design, web development, and internet marketing company based out of South Florida, has partnered with Logicbroker, a provider of EDI and drop ship automation solutions to eCommerce retailers, suppliers, and 3PLs.

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