Yearly Archives: 2016

How to Use Behavioral Data to Create a Seamless Customer Experience

Guest Post from Our Partner, Emarsys
Marketing experts today face far more difficult challenges than in the past. It used to be as simple as deciding whether to offer a buy-one-get-one-free, or some other type of incentive. Today’s customers can be reached by any number of retailers, offering hundreds, if not thousands, of different experiences, messages, and opportunities to buy.

 

Rand Marketing’s Favorite Menu Extension for Magento

Guest Post from our partner, Mage Store.

Suppose you are building (or have previously built), ) an e-commerce site with numerous products, You may be having a difficult time e organizing amess of too many products or categories in your menus. isitors who visit your online store will be amazed when trying to access what they are looking for. This is when Mega Menu is a must-have extension.

DDP v DDU and Why You Need to Know before Selling Internationally

Guest Post from our partner, Skybox Checkout.

Ecommerce is truly a global market. With new technologies and third party support in terms of logistics and payment processes it’s easier than ever before for retailers small, large, or anywhere in between to expand internationally. One key definition a retailer needs to consider in their global ecommerce strategy is how to ship their products.

Why online reviews are important for your business (no matter how big).

Guest Post from our partner, Feefo.

Building yourself an online presence can be tough these days. With so much competition on the web it can seem difficult to get your name out there as a trustworthy brand. Online reviews are a great way to not only build trust with potential customers, but it can also do wonders for your SEO and general website performance. In this article we’ll look at why reviews have become so big and how you can best utilize them for your marketing strategy.

How to capture more sales this holiday season through effective communication

Guest Post from our partner, Proonto.

It’s the holiday season and site traffic is through the roof, but how do you turn visitors into customers especially when these shoppers are more likely to be visiting multiple sites looking for similar products than usual. Being ready for browsers who are simultaneously and even aggressively comparing products in order to get the best bang for their buck in a very expensive time is an important part of creating your season strategy.

Ahh, WordPress. It’s a love hate relationship

Guest Post from our partner, EndLayer.

WordPress is all the fad for websites these days – and really for good reason. It’s free, first of all. It’s easy, there’s a ton of plugins to extend it, and there’s an insanely huge user base for it. We started on WordPress ourselves, even – several years ago. It’s a one-size-fits-most solution that can get you running quickly. Seems awesome, doesn’t it? It is, but it’s not. WordPress’s strengths are unfortunately also its weaknesses.

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